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Upside Downside: 

The Budget: 

The film will cost a fraction of what most American independent films with similar epic canvases and themes (i.e. Y Tu Mama Tambien – 5.6 million) cost because of the following reasons:

  • We have experience in handling larger canvases on shoestring budgets in India.  
  • Crews are cheaper in India because of the dollar to rupee conversion and cheaper labor costs
  • The budget is NOT top heavy. We plan to put all the money on the screen.
  • Equipment (cameras, lights etc) is at times one third of the cost in India.
  • Product placement should further reduce costs.  Indian car manufacturers have expressed interest in placement opportunities.  We will also approach other corporate houses for some subtle product placements.  

Just as American companies have begun to outsource their back room operations to India because of high technical competency coupled with low labor costs, we plan to take advantage of the Indian film industry’s existing infrastructure and low  wages to mount a high quality production at a very modest budget.   

For a detailed budget please contact Beyond Maya for a business plan.  

Distribution Approach

With Curved Roads, we plan to follow closely on the heels of films like Bend it like Beckham and Monsoon Wedding, that successfully crossed over from ethnic/ foreign film markets to mainstream theaters both here and in Europe by positioning the film in a similar bracket.

The first step would be a sound Film Festival strategy and exhibiting at the major markets represented by a reputed Producers Rep. The focus will be on negotiating a well packaged distribution deal that includes domestic and foreign theatrical exhibition and all ancillary (home video, cable etc.) markets.

Advantages Of A Dedicated Network Of Exhibitors:

Coast to coast, the US has close to a hundred screens dedicated to exhibiting mainstream AND independent Indian films. No other ethnic community in the US has this infrastructure. Most indie films fail to get a theatrical release because they lack such infrastructure. With Curved Roads, we can take advantage of this network and tap into the affluent South Asian captive audience.

Worst-Case Scenario:

Based on discussions with distributors in India and the US, the following can be drawn as minimum earnings in case of not finding a distribution deal:

From exhibition of one print in 18 major cities and 12 major universities in the US and Canada, with sizable Indian population, we hope to make $45,000 to $60,000 after print, publicity (a part of it has been provided for in the budget) and travel costs.  

Based on discussions with prominent Indian distributors specializing in English language films in India that are consistently released in the new “multiplex” theaters, we can safely assume to get a “minimum guarantee” of two million rupees, which works out to between $45,000 and $50,000.    

Based on the rates offered to films for a satellite TV premier that broadcasts with a footprint over the Middle-east, South Asia and the Pacific Rim like StarTV, Zee English etc, we can expect to net a minimum $100,000 with a little buzz.  

Considering that one of the main characters (Chickie) is British, the United Kingdom with its large South Asian population will be an apt venue for Curved Roads. Theatrical distribution in art house theaters is a strong possibility and a Television premier on Channel 4 an almost certainty.  

Other major markets include Western Europe, Australia and South Africa.  Subsequently, worldwide home video / DVD, satellite and cable television rights will also be exploited.  

Markets And Income Streams With Projections (Net).

These projections are based on individual distribution deals in each area or revenue from four walling in case we don’t find a distributor. These projections do not represent guaranteed revenue. The first figure presented is a projection of the worst-case scenario followed by a less conservative, but still cautious, estimate.  

Domestic Theatrical Exhibition (US)

$60,000 – $1,000,000

Foreign Theatrical Exhibition

 

                      India

$50,000  – $500,000

                      United Kingdom

$20,000  – $500,000

Domestic Home Video / DVD

$10,000  - $200,000

Domestic Cable / PPV

$30,000 - $100,000

Cable / Satellite TV (Asia)

$80,000 - $150,000

Cable / Satellite TV (Europe)

$25,000 - $100,000

Foreign Home Video / DVD

$20,000 - $100,000

Music (World)

$20,000 – $100,000

Projected Totals

$315,000 - $2,750,000

The minimum projected recoupment should be around $300,000 in case of failing to find a distribution deal and failing to make an impact on the film festival circuit. 

Comparable Box Office Performances (or distributor rentals) 

 

Bend it Like Beckham

Monsoon Wedding

American Desi

Y Tu Mama Tambien

Budget

$5.6 Million

$1.35 Million

$0.25 Million

$5 Million

 

 

 

 

 

UNITED STATES

32,541,719.00

$13,882,786.00

$902,835.00

$13,649,881.00

INDIA

N/A

*800,000.00

N/A

N/A

SOUTH AMERICA

N/A

$189,156.00

N/A

$11,885,017.00

UNITED KINGDOM

$16,589,146.00

$3,281,188.00

$221,565.00

$1,990,505.00

SOUTH AFRICA

N/A

N/A

N/A

N/A

AUSTRALASIA

$7,150,651.00

$1,269,199.00

N/A

$547,924.00

SINGAPORE / JAPAN

N/A

N/A

N/A

N/A

EUROPE

$25,009,225.00

$3,108,677.00

N/A

$1,496,232.00

WORLD SATTELITE

N/A

N/A

N/A

N/A

WORLD VIDEO / DVD

N/A

N/A

N/A

N/A

MUSIC

N/A

N/A

N/A

N/A

NON THEATRICAL

N/A

N/A

N/A

N/A

 

 

 

 

 

TOTALS (Approx)

$80 Million

$22 Million

$1.1 Million

$ 30 Million

  • The above numbers are based on Variety.com, IMDBpro.com and IBOS network.
  • In a number of the above territories and channels the films have been distributed but the gross and the sale price have not been reported.

*     Based on approximate US dollar to Indian Rupee conversion.